{"id":268873,"date":"2025-09-22T12:32:19","date_gmt":"2025-09-22T10:32:19","guid":{"rendered":"https:\/\/portraitsdegouts.com\/?page_id=268873"},"modified":"2025-11-12T18:22:59","modified_gmt":"2025-11-12T17:22:59","slug":"popote-babyfood","status":"publish","type":"page","link":"https:\/\/portraitsdegouts.com\/mystaging01\/popote-babyfood\/","title":{"rendered":"Popote B\u00e9b\u00e9 Food"},"content":{"rendered":"

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La marque Popote a souhait\u00e9 innover avec une gamme de plats pour b\u00e9b\u00e9s<\/strong> en doypack, mettant en avant des ingr\u00e9dients biologiques et des recettes mixant l\u00e9gumineuses ou c\u00e9r\u00e9ales avec des l\u00e9gumes.<\/p>\n

Popote cherchant \u00e0 se d\u00e9marquer dans le secteur agroalimentaire babyfood a initi\u00e9 ce projet avec leur sous-traitant Cook’Inov.<\/strong> Leur objectif \u00e9tait de d\u00e9velopper une nouvelle gamme de produits qui r\u00e9pondent aux attentes croissantes des<\/strong> consommateurs<\/strong> pour des ingr\u00e9dients de qualit\u00e9 et une transparence totale.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Enjeu<\/strong> r\u00e9glementaire<\/strong> & nutritionnelle<\/strong><\/h3>\n

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L\u2019alimentation infantile est soumise \u00e0 une r\u00e9glementation stricte. Chaque recette doit r\u00e9pondre \u00e0 des crit\u00e8res pr\u00e9cis de s\u00e9curit\u00e9, de nutrition et d\u2019\u00e9tiquetage. L\u2019\u00e9quilibre entre conformit\u00e9 et innovation est un v\u00e9ritable d\u00e9fi.<\/p>\n

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Enjeu organoleptique<\/strong><\/h3>\n

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Les textures doivent \u00e9voluer avec l\u2019\u00e2ge, et les go\u00fbts \u00eatre \u00e0 la fois rassurants et stimulants pour le b\u00e9b\u00e9. Dans ce projet, l\u2019acceptabilit\u00e9 sensorielle a \u00e9t\u00e9 un axe central : textures adapt\u00e9es, saveurs douces, couleurs naturelles.<\/p>\n

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En tant que consultante en R&D agroalimentaire, j\u2019ai accompagn\u00e9 la marque d\u00e8s les premi\u00e8res \u00e9tapes du projet, en traduisant leur vision en recettes concr\u00e8tes<\/strong> et adapt\u00e9es \u00e0 l\u2019alimentation infantile<\/strong>. J\u2019ai travaill\u00e9 en \u00e9troite collaboration avec l\u2019\u00e9quipe projet pour garantir la conformit\u00e9 r\u00e9glementaire<\/strong>, tout en veillant \u00e0 l\u2019\u00e9quilibre nutritionnel, \u00e0 la texture et \u00e0 la saveur des produits.<\/p>\n

J\u2019ai structur\u00e9 un planning clair<\/strong>\u00a0en lien avec les imp\u00e9ratifs de lancement, et mis en place des r\u00e9unions r\u00e9guli\u00e8res<\/strong> pour suivre l\u2019avancement des diff\u00e9rentes phases.<\/p>\n

Mon r\u00f4le a \u00e9galement consist\u00e9 \u00e0 faciliter la coordination<\/strong> entre les p\u00f4les usine, marketing et achats \u2014 notamment pour le sourcing des mati\u00e8res premi\u00e8res \u2014 et \u00e0 accompagner une jeune ing\u00e9nieure<\/strong> dans la conduite de son premier d\u00e9veloppement produit.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbText\u00a0\u00bb _builder_version=\u00a0\u00bb4.18.0″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb collapsed=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb3_5,2_5″ custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bb5138c454-be54-4233-bd3b-f8e6a8747976″ custom_padding=\u00a0\u00bb60px|0px|60px|0px|true|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb30px|30px|30px|30px|true|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb border_color_all=\u00a0\u00bbgcid-828accbb-1ed2-407d-95be-20ab4e191566″ 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header_4_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb header_4_font_size_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb15px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_6_font_size_tablet=\u00a0\u00bb13px\u00a0\u00bb header_6_font_size_phone=\u00a0\u00bb13px\u00a0\u00bb header_6_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Le projet a abouti \u00e0 plusieurs livrables concrets, en ligne avec les objectifs de Popote et les exigences de l\u2019alimentation infantile.<\/p>\n<\/p>\n

    \n
  • \n

    Deux gammes distinctes d\u00e9velopp\u00e9es<\/strong>, adapt\u00e9es \u00e0 des tranches d\u2019\u00e2ge pr\u00e9cises :
    \u25b8 Les Moulin\u00e9s<\/em> (d\u00e8s 8 mois)
    \u25b8 Les Petits Morceaux<\/em> (d\u00e8s 10 mois)<\/p>\n<\/li>\n

  • \n

    Cinq recettes innovantes finalis\u00e9es<\/strong>, en conformit\u00e9 avec les exigences r\u00e9glementaires de l\u2019alimentation infantile et celles de Popote (texture, go\u00fbt, ingr\u00e9dients utilis\u00e9s).<\/p>\n<\/li>\n

  • \n

    Des essais industriels valid\u00e9s<\/strong>, men\u00e9s par le fabricant, confirmant la faisabilit\u00e9 technique et la qualit\u00e9 produit.<\/p>\n<\/li>\n

  • \n

    Un accompagnement transversal<\/strong>, incluant :
    \u25b8 le sourcing des mati\u00e8res premi\u00e8res en lien avec les achats,
    \u25b8la coordination projet entre les diff\u00e9rents services,
    \u25b8la formation d\u2019une jeune ing\u00e9nieure int\u00e9gr\u00e9e \u00e0 l\u2019\u00e9quipe.<\/p>\n<\/li>\n

  • \n

    Un lancement produit r\u00e9ussi<\/strong>,\u00a0 renfor\u00e7ant l\u2019image de marque de Popote sur ce segment.<\/p>\n<\/li>\n<\/ul>\n

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    Merci encore pour les 6 mois de collaboration, j’ai trouv\u00e9 \u00e7a super agr\u00e9able de bosser avec toi, tant pour la qualit\u00e9 des produits propos\u00e9s, que pour nos \u00e9changes. D\u00e9veloppement d’une nouvelle gamme de 6 r\u00e9f\u00e9rences dans un contexte de surcharge de travail pour notre service R&D en interne
    De la cr\u00e9ation \u00e0 l’essai pilote. 4 r\u00e9f\u00e9rences finalis\u00e9es en essais pilotes : respect du brief \u00e0 la lettre et des timings.
    Expertise, connaissance du dossier Babyfood; Capacit\u00e9 \u00e0 r\u00e9pondre au brief; Tr\u00e8s bonne communication; Pilotage projet exemplaire; Toujours dans la recherche de solution et dans un bon \u00e9tat d’esprit m\u00eame quand il s’agit de faire et d\u00e9faire.<\/p>\n

    Juliette Vall\u00e9e, Directrice marketing et communication<\/strong><\/p>\n

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    La marque Popote a souhait\u00e9 innover avec une gamme de plats pour b\u00e9b\u00e9s en doypack, mettant en avant des ingr\u00e9dients biologiques et des recettes mixant l\u00e9gumineuses ou c\u00e9r\u00e9ales avec des l\u00e9gumes. Popote cherchant \u00e0 se d\u00e9marquer dans le secteur agroalimentaire babyfood a initi\u00e9 ce projet avec leur sous-traitant Cook’Inov. Leur objectif \u00e9tait de d\u00e9velopper une […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-268873","page","type-page","status-publish","hentry"],"rankMath":{"parentDomain":"portraitsdegouts.com","noFollowDomains":[],"noFollowExcludeDomains":[],"noFollowExternalLinks":false,"featuredImageNotice":"L\u2019image en vedette devrait \u00eatre au moins 200 par 200 pixels pour \u00eatre utilis\u00e9 par Facebook et d\u2019autres sites de m\u00e9dias 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