{"id":269011,"date":"2025-06-27T14:38:19","date_gmt":"2025-06-27T12:38:19","guid":{"rendered":"https:\/\/portraitsdegouts.com\/?p=269011"},"modified":"2025-06-27T15:39:29","modified_gmt":"2025-06-27T13:39:29","slug":"etiquetage-des-denrees-alimentaires","status":"publish","type":"post","link":"https:\/\/portraitsdegouts.com\/mystaging01\/etiquetage-des-denrees-alimentaires\/","title":{"rendered":"Etiquetage des denr\u00e9es alimentaires"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/wp-content\/uploads\/2025\/06\/etiquetage-des-denrees-alimentaires.webp\u00a0\u00bb custom_padding=\u00a0\u00bb308px||211px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb300px||100px||false|false\u00a0\u00bb background_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row admin_label=\u00a0\u00bbRecipe Introduction Row\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; background_color=\u00a0\u00bbrgba(255,255,255,0.85)\u00a0\u00bb width=\u00a0\u00bb60%\u00a0\u00bb width_tablet=\u00a0\u00bb40%\u00a0\u00bb width_phone=\u00a0\u00bb80%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text admin_label=\u00a0\u00bbTitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; text_font=\u00a0\u00bbMarcellus|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#1e1e1e\u00a0\u00bb text_font_size=\u00a0\u00bb30px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb header_font=\u00a0\u00bb|700|||||||\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_font_size=\u00a0\u00bb38px\u00a0\u00bb header_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_3_font=\u00a0\u00bb|300|||||||\u00a0\u00bb header_3_font_size=\u00a0\u00bb30px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.4em\u00a0\u00bb custom_margin=\u00a0\u00bb||15px|\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1><strong>\u00c9tiquetage des denr\u00e9es alimentaires : pourquoi c\u2019est un passage oblig\u00e9 pour tout porteur de projet ?<\/strong><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb admin_label=\u00a0\u00bbAbout Recipe\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.1&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb background_size=\u00a0\u00bbinitial\u00a0\u00bb custom_padding=\u00a0\u00bb26px|0px|40px|0px||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||0px|\u00a0\u00bb custom_padding_phone=\u00a0\u00bb\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb1&Prime; make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb max_width_phone=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb custom_margin=\u00a0\u00bb33px|auto||auto||\u00a0\u00bb custom_padding=\u00a0\u00bb2px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; background_color=\u00a0\u00bb#F4F4F2&Prime; custom_padding=\u00a0\u00bb85px|70px|40px|70px|false|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb60px||||false|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb|30px||30px|false|true\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text ul_position=\u00a0\u00bbinside\u00a0\u00bb ul_item_indent=\u00a0\u00bb15px\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb text_line_height=\u00a0\u00bb1.9em\u00a0\u00bb ul_text_color=\u00a0\u00bb#000000&Prime; ul_font_size=\u00a0\u00bb18px\u00a0\u00bb ul_line_height=\u00a0\u00bb1.6em\u00a0\u00bb header_4_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_4_font_size=\u00a0\u00bb20px\u00a0\u00bb header_4_line_height=\u00a0\u00bb1.5em\u00a0\u00bb custom_margin=\u00a0\u00bb-40px||11px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Sommaire<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/portraitsdegouts.com\/mystaging01\/etiquetage-des-denrees-alimentaires\/#Vous_developpez_un_produit_alimentaire_preemballe\" >Vous d\u00e9veloppez un produit alimentaire pr\u00e9emball\u00e9 ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/portraitsdegouts.com\/mystaging01\/etiquetage-des-denrees-alimentaires\/#Pourquoi_faire_un_etiquetage_des_denrees_alimentaires_conforme_est_essentiel\" >Pourquoi faire un \u00e9tiquetage des denr\u00e9es alimentaires conforme est essentiel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/portraitsdegouts.com\/mystaging01\/etiquetage-des-denrees-alimentaires\/#Les_questions_a_se_poser_avant_de_valider_definitivement_son_packaging\" >Les questions \u00e0 se poser avant de valider d\u00e9finitivement son packaging\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/portraitsdegouts.com\/mystaging01\/etiquetage-des-denrees-alimentaires\/#Etude_de_cas_Flowi_une_marque_qui_a_evite_quelques_erreurs\" >\u00c9tude de cas : Flowi, une marque qui a \u00e9vit\u00e9 quelques erreurs<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Vous_developpez_un_produit_alimentaire_preemballe\"><\/span><strong>Vous d\u00e9veloppez un produit alimentaire pr\u00e9emball\u00e9 ?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong><\/strong><\/p>\n<p>Alors, l\u2019\u00e9tiquetage de votre produit n\u2019est pas une simple formalit\u00e9. C\u2019est un <strong>outil de transparence<\/strong>, une <strong>obligation r\u00e9glementaire<\/strong>, et un <strong>levier de confiance<\/strong>.<\/p>\n<p>Pourtant, de nombreux porteurs de projet se retrouvent confront\u00e9s \u00e0 des <strong>erreurs \u00e9vitables<\/strong>, souvent par manque d\u2019informations accessibles ou d\u2019anticipation.<\/p>\n<p><strong>Dans cet article, je vous explique pourquoi l\u2019\u00e9tiquetage est si important, quelles sont les questions \u00e0 se poser avant de valider votre packaging et un cas client. En fin d&rsquo;article, je vous offre un guide pour compl\u00e9ter ces informations.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; background_color=\u00a0\u00bb#F4F4F2&Prime; custom_padding=\u00a0\u00bb85px|70px|40px|70px|false|true\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb60px||||false|true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb|30px||30px|false|true\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/wp-content\/uploads\/2025\/06\/developpement-produit-alimentaire.webp\u00a0\u00bb alt=\u00a0\u00bbD\u00e9veloppement produits alimentaires &#8211; consultante R&#038;D agroalimentaire\u00a0\u00bb title_text=\u00a0\u00bbdeveloppement-produit-alimentaire\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb100%\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb32px|auto||auto||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_3_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_font_size=\u00a0\u00bb30px\u00a0\u00bb custom_margin=\u00a0\u00bb||5px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pourquoi_faire_un_etiquetage_des_denrees_alimentaires_conforme_est_essentiel\"><\/span><strong>Pourquoi faire un \u00e9tiquetage des denr\u00e9es alimentaires conforme est essentiel<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#cccccc\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; max_width=\u00a0\u00bb30%\u00a0\u00bb max_width_tablet=\u00a0\u00bb150px\u00a0\u00bb max_width_phone=\u00a0\u00bb150px\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||8px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb5%\u00a0\u00bb animation_starting_opacity=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb-30px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: left;\">C\u2019est une obligation l\u00e9gale encadr\u00e9e par la r\u00e9glementation INCO (<span><em>R\u00e8glement UE n\u00b0 1169\/2011)<\/em><\/span>.<\/p>\n<p style=\"text-align: left;\">C\u2019est un signal fort pour vos consommateurs et vos futurs distributeurs.<\/p>\n<p style=\"text-align: left;\">Un \u00e9tiquetage non conforme peut entra\u00eener :<\/p>\n<ul style=\"text-align: left;\">\n<li>Un <strong>retrait produit<\/strong><\/li>\n<li>Des <strong>sanctions financi\u00e8res<\/strong><\/li>\n<li>Une perte de <strong>cr\u00e9dibilit\u00e9<\/strong> pour votre marque<\/li>\n<\/ul>\n<p style=\"text-align: left;\">Et ces cons\u00e9quences peuvent survenir tr\u00e8s t\u00f4t, parfois \u00e0 la premi\u00e8re commande.<\/p>\n<p style=\"text-align: left;\"><span>C&rsquo;est une \u00e9tape cl\u00e9 pour garantir :<\/span><\/p>\n<p style=\"text-align: left;\"><span><\/span><\/p>\n<ul>\n<li style=\"text-align: left;\"><span>La <strong>transparence<\/strong> <strong>aupr\u00e8s des consommateurs<\/strong> : 64 % des consommateurs scrutent l&#8217;emballage, les v\u00f4tres en font forc\u00e9ment partie (\u00c9tude Opinion Way &#8211; Alkemics, 2019).<\/span><\/li>\n<li style=\"text-align: left;\"><span>La <strong>s\u00e9curit\u00e9 face aux contr\u00f4les<\/strong> : une marque alimentaire subit en moyenne 2 audits par an. Une seule erreur peut co\u00fbter cher.<\/span><\/li>\n<li style=\"text-align: left;\"><span>La <strong>confiance des distributeurs<\/strong> : un gage de s\u00e9rieux qui ouvre les portes de nouveaux march\u00e9s.<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb32px|auto||auto||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_3_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_font_size=\u00a0\u00bb30px\u00a0\u00bb custom_margin=\u00a0\u00bb||5px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"Les_questions_a_se_poser_avant_de_valider_definitivement_son_packaging\"><\/span><strong>Les questions \u00e0 se poser avant de valider d\u00e9finitivement son packaging\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#cccccc\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; max_width=\u00a0\u00bb30%\u00a0\u00bb max_width_tablet=\u00a0\u00bb150px\u00a0\u00bb max_width_phone=\u00a0\u00bb150px\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||8px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb5%\u00a0\u00bb animation_starting_opacity=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb-30px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: left;\">Avant d\u2019engager votre graphiste ou de briefer votre sous-traitant, posez-vous les bonnes questions :<\/p>\n<ul style=\"text-align: left;\">\n<li>Ai-je identifi\u00e9 toutes les <strong>mentions obligatoires<\/strong> \u00e0 faire figurer ?<\/li>\n<li>Quelles d\u00e9marches suppl\u00e9mentaires dois-je faire\u00a0?<\/li>\n<li>Puis-je utiliser <strong>telle all\u00e9gation<\/strong> ou mettre en avant un ingr\u00e9dient sp\u00e9cifique ?<\/li>\n<li>Est-ce que ma <strong>liste d\u2019ingr\u00e9dients<\/strong> est correctement structur\u00e9e ?<\/li>\n<li>Mon prestataire est-il au fait des exigences r\u00e9glementaires actuelles ?<\/li>\n<li>Qui porte la <strong>responsabilit\u00e9 juridique<\/strong> en cas de contr\u00f4le ?\u00a0<\/li>\n<\/ul>\n<p style=\"text-align: left;\">Ces questions \u2014 et d&rsquo;autres \u2014 sont d\u00e9taill\u00e9es dans un <strong>guide clair et accessible<\/strong>, con\u00e7u pour les porteurs de projets alimentaires comme vous.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb32px|auto||auto||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_2_font_size=\u00a0\u00bb30px\u00a0\u00bb header_3_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_font_size=\u00a0\u00bb30px\u00a0\u00bb custom_margin=\u00a0\u00bb||5px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2 style=\"text-align: left;\"><span class=\"ez-toc-section\" id=\"Etude_de_cas_Flowi_une_marque_qui_a_evite_quelques_erreurs\"><\/span><strong>\u00c9tude de cas : Flowi, une marque qui a \u00e9vit\u00e9 quelques erreurs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#cccccc\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; max_width=\u00a0\u00bb30%\u00a0\u00bb max_width_tablet=\u00a0\u00bb150px\u00a0\u00bb max_width_phone=\u00a0\u00bb150px\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||8px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb5%\u00a0\u00bb animation_starting_opacity=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb-30px||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: left;\">Flowi, jeune marque engag\u00e9e, pr\u00e9voyait de lancer ses mini-cookies sans gluten avec les mentions :<\/p>\n<ul style=\"text-align: left;\">\n<li>\u00ab\u00a00% gluten\u00a0\u00bb<\/li>\n<li>\u00ab\u00a0100% clean\u00a0\u00bb<\/li>\n<\/ul>\n<p style=\"text-align: left;\"><span>Mais quel est le probl\u00e8me ?<\/span><span><br \/><\/span><span>\u274c La r\u00e9glementation impose le terme \u00ab\u00a0sans gluten\u00a0\u00bb pour garantir le respect du seuil de 20 mg\/kg.<\/span><span><br \/><\/span><span>\u274c \u00ab\u00a0Clean\u00a0\u00bb n\u2019a aucune d\u00e9finition r\u00e9glementaire, c\u2019est un terme flou qui n\u00e9cessite d&rsquo;\u00eatre clarifi\u00e9e pour le consommateur.<\/span><span class=\"white-space-pre\"> <\/span><span><br \/><\/span><span><br \/><\/span><span>Des mentions qui auraient pu bloquer son lancement, voire exposer la marque \u00e0 des sanctions.<\/span><span><br \/><\/span><span><br \/><\/span><span>Heureusement, avec un accompagnement adapt\u00e9, nous avons pu :<\/span><\/p>\n<p style=\"text-align: left;\"><span><\/span><span>\u2192 Analyser les ingr\u00e9dients utilis\u00e9s<\/span><span class=\"white-space-pre\"> <\/span><span><br \/><\/span><span>\u2192 S\u00e9lectionner des all\u00e9gations pertinentes<\/span><span class=\"white-space-pre\"> <\/span><span><br \/><\/span><span>\u2192 Reformuler les mentions obligatoires<\/span><span><br \/><\/span><span>\u2192 <\/span>Valider une version conforme du packaging<\/p>\n<p style=\"text-align: left;\"><span><\/span><span>Et Flowi va pouvoir se lancer plus <strong>sereinement<\/strong>.<\/span><\/p>\n<p style=\"text-align: left;\"><strong>Anticiper, c\u2019est \u00e9viter les d\u00e9boires.<\/strong><\/p>\n<ul style=\"text-align: left;\"><\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/wp-content\/uploads\/2025\/06\/cas-etiquetage-produit-flowi.webp\u00a0\u00bb alt=\u00a0\u00bbCas Flowi : \u00e9tude \u00e9tiquetage r\u00e9glementaire\u00a0\u00bb title_text=\u00a0\u00bbcas-etiquetage-produit-flowi\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_image=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/wp-content\/uploads\/2025\/06\/etiquetage-des-denrees-alimentaires.webp\u00a0\u00bb parallax=\u00a0\u00bbon\u00a0\u00bb parallax_method=\u00a0\u00bboff\u00a0\u00bb custom_padding=\u00a0\u00bb||336px|||\u00a0\u00bb background_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb parallax_phone=\u00a0\u00bbon\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#F4F4F2&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbMarcellus|600|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb30px\u00a0\u00bb header_4_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_4_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_4_font_size=\u00a0\u00bb30px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Bien plus qu\u2019une obligation : un atout pour votre marque<\/p>\n<p>[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#cccccc\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.1&Prime; max_width=\u00a0\u00bb20%\u00a0\u00bb max_width_tablet=\u00a0\u00bb150px\u00a0\u00bb max_width_phone=\u00a0\u00bb150px\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb-15px||-7px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb5%\u00a0\u00bb animation_starting_opacity=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||58px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb header_3_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_3_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_3_font_size=\u00a0\u00bb30px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p data-start=\"277\" data-end=\"405\" style=\"text-align: left;\">L\u2019\u00e9tiquetage ne doit pas \u00eatre vu comme une contrainte, mais comme un v\u00e9ritable levier de <strong>professionnalisation<\/strong> et de <strong>confiance<\/strong>.<\/p>\n<p data-start=\"407\" data-end=\"524\" style=\"text-align: left;\">C\u2019est la premi\u00e8re chose que vos clients lisent : autant faire en sorte qu\u2019elle soit <strong>claire<\/strong>, <strong>engageante<\/strong> et <strong>conforme<\/strong>.<\/p>\n<p data-start=\"526\" data-end=\"595\" style=\"text-align: left;\">Commencez du bon pied et assurez-vous de ne rien laisser au hasard.<\/p>\n<p data-start=\"597\" data-end=\"748\" style=\"text-align: left;\">J\u2019ai cr\u00e9\u00e9 un guide pour vous aider \u00e0 <strong>poser les bases de votre \u00e9tiquetage<\/strong>, sans jargon, sans prise de t\u00eate, et sans risquer de faire fausse route. Il contient\u00a0 deux check-list gratuites, la liste des mentions obligatoires et les erreurs \u00e0 \u00e9viter.\u00a0<\/p>\n<p style=\"text-align: left;\">Il vous permettra de :<\/p>\n<ul style=\"text-align: left;\">\n<li>Comprendre les <strong>mentions obligatoires<\/strong><\/li>\n<li>Savoir ce qui est <strong>facultatif mais strat\u00e9gique<\/strong><\/li>\n<li>Mieux collaborer avec votre graphiste ou votre sous-traitant<\/li>\n<li>Gagner en <strong>clart\u00e9 et en s\u00e9r\u00e9nit\u00e9<\/strong><\/li>\n<\/ul>\n<p style=\"text-align: left;\">NB : vous recevrez ensuite un <strong>bonus <\/strong>tr\u00e8s utile pour vos prochaines photos produits.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_button button_url=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/guide-etiquetage-alimentaire\/\u00a0\u00bb button_text=\u00a0\u00bbJe veux t\u00e9l\u00e9charger le guide\u00a0\u00bb button_alignment=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width_tablet=\u00a0\u00bb\u00a0\u00bb width_phone=\u00a0\u00bb90%\u00a0\u00bb width_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbMarcellus|600|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb30px\u00a0\u00bb header_4_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_4_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_4_font_size=\u00a0\u00bb30px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Pour aller plus loin :<\/p>\n<p>[\/et_pb_text][et_pb_divider color=\u00a0\u00bb#cccccc\u00a0\u00bb divider_weight=\u00a0\u00bb2px\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.1&Prime; max_width=\u00a0\u00bb20%\u00a0\u00bb max_width_tablet=\u00a0\u00bb150px\u00a0\u00bb max_width_phone=\u00a0\u00bb150px\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb-15px||-7px||false|false\u00a0\u00bb animation_style=\u00a0\u00bbfold\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb animation_intensity_fold=\u00a0\u00bb5%\u00a0\u00bb animation_starting_opacity=\u00a0\u00bb100%\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb0px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb link_font=\u00a0\u00bb|600|||||||\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: center;\"><strong>Vous souhaitez \u00eatre accompagn\u00e9 pour s\u00e9curiser votre \u00e9tiquetage, je vous invite \u00e0 me contacter pour \u00e9changer ensemble de vos besoins.<\/strong><\/p>\n<p style=\"text-align: center;\">R\u00e9server un rendez-vous t\u00e9l\u00e9phonique via <span style=\"text-decoration: underline;\"><a href=\"https:\/\/calendly.com\/cynthiapierini?month=2022-03\" target=\"_blank\" rel=\"noopener\">ma page de contact<\/a><\/span> !<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#F4F4F2&Prime; custom_padding=\u00a0\u00bb41px||3px|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,2_3&Prime; use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/wp-content\/uploads\/2025\/06\/cynthia-pierini-photographe-consultante.webp\u00a0\u00bb alt=\u00a0\u00bbCynthia Pierini photographe culinaire consultante R&#038;D agroalimentaire\u00a0\u00bb title_text=\u00a0\u00bbcynthia-pierini-photographe-consultante\u00a0\u00bb align_tablet=\u00a0\u00bb\u00a0\u00bb align_phone=\u00a0\u00bbcenter\u00a0\u00bb align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb width=\u00a0\u00bb81%\u00a0\u00bb custom_margin=\u00a0\u00bb-30px||||false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|1000px|1000px|1000px|1000px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3&Prime; _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.23.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbMarcellus|700|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb25px\u00a0\u00bb header_4_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_4_font_size=\u00a0\u00bb30px\u00a0\u00bb custom_margin=\u00a0\u00bb||11px|||\u00a0\u00bb header_4_text_align_tablet=\u00a0\u00bb\u00a0\u00bb header_4_text_align_phone=\u00a0\u00bbcenter\u00a0\u00bb header_4_text_align_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Cynthia Pierini<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.17.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb custom_margin=\u00a0\u00bb||20px|||\u00a0\u00bb text_orientation_tablet=\u00a0\u00bb\u00a0\u00bb text_orientation_phone=\u00a0\u00bbcenter\u00a0\u00bb text_orientation_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p data-start=\"159\" data-end=\"518\">J\u2019aide les marques du secteur food \u00e0 r\u00e9v\u00e9ler tout le potentiel de leurs produits \u2014 dans l\u2019assiette comme dans leur communication.<br data-start=\"379\" data-end=\"382\" \/>De la formulation \u00e0 la mise en sc\u00e8ne, je combine regard technique et \u0153il sensible pour \u00e9veiller \u00e0 la fois les papilles\u2026 et les pupilles.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00a0\u00bbhttps:\/\/portraitsdegouts.com\/mystaging01\/qui-suis-je\/\u00a0\u00bb button_text=\u00a0\u00bbEn savoir plus\u00a0\u00bb button_alignment=\u00a0\u00bbleft\u00a0\u00bb button_alignment_tablet=\u00a0\u00bbleft\u00a0\u00bb button_alignment_phone=\u00a0\u00bbcenter\u00a0\u00bb button_alignment_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.21.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_color=\u00a0\u00bbgcid-d5c70bc6-bfe1-41b7-8662-ba5cb5f1da01&Prime; button_border_width=\u00a0\u00bb0px\u00a0\u00bb button_border_radius=\u00a0\u00bb11px\u00a0\u00bb button_font=\u00a0\u00bbMarcellus|700||on|||||\u00a0\u00bb button_text_size_tablet=\u00a0\u00bb18px\u00a0\u00bb button_text_size_phone=\u00a0\u00bb18px\u00a0\u00bb button_text_size_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-d5c70bc6-bfe1-41b7-8662-ba5cb5f1da01%22:%91%22button_bg_color%22%93}\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_text_color__hover=\u00a0\u00bb#BD3039&Prime; button_bg_color__hover_enabled=\u00a0\u00bbon|hover\u00a0\u00bb button_bg_color__hover=\u00a0\u00bb#FFFFFF\u00a0\u00bb button_bg_enable_color__hover=\u00a0\u00bbon\u00a0\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c9tiquetage des denr\u00e9es alimentaires : pourquoi c\u2019est un passage oblig\u00e9 pour tout porteur de projet ?Vous d\u00e9veloppez un produit alimentaire pr\u00e9emball\u00e9 ? Alors, l\u2019\u00e9tiquetage de votre produit n\u2019est pas une simple formalit\u00e9. C\u2019est un outil de transparence, une obligation r\u00e9glementaire, et un levier de confiance. Pourtant, de nombreux porteurs de projet se retrouvent confront\u00e9s \u00e0 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":269015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[33],"tags":[],"class_list":["post-269011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recherche-developpement-agroalimentaire"],"_links":{"self":[{"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/posts\/269011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/comments?post=269011"}],"version-history":[{"count":19,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/posts\/269011\/revisions"}],"predecessor-version":[{"id":269060,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/posts\/269011\/revisions\/269060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/media\/269015"}],"wp:attachment":[{"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/media?parent=269011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/categories?post=269011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portraitsdegouts.com\/mystaging01\/wp-json\/wp\/v2\/tags?post=269011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}